How did we came with the name Search-Value? | Search Value Blog: Digital Marketing Insights
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How did we came with the name Search-Value?
Posted By: Sachin Bansal

Search is synonymous to Marketing. Any organisation would like to be searched by its relevant Target audience.

So our journey starts from Search and ends with Value Creation.

Hyphen ‘-‘ is symbolic of the journey that our client travel along with us to reach the Value. Hyphen also marks the capability of team. Though a name SearchValue would have been more enviable but if one is choosing to name URLs it is always advisable that one picks up hyphen ‘-‘ over underscore ‘_’.

Check what Matt Cutts has to say about it..

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